Google Review Cards: A Detailed Guide

How can your business turn every positive customer interaction into a potential 5-star review? With Google Review cards, the answer might be simpler than you think. These tools use the simplicity of a tap or a quick scan to bridge the gap between satisfied customers and the glowing reviews they have yet to leave.

Google Review cards use QR codes and NFC technology to make it easy for customers to leave feedback. As a result, it transforms their experience into your business’s digital accolade.

But how exactly do these cards work, and how can you create one tailored to your business?

Let’s dive in and explore how these cards can turn happy customers into your most powerful marketing tool. 

What is a Google Review card, and how does it work?

Google Review cards are tangible cards that feature a direct link or guidance for customers to post a review on a company’s Google My Business page. These cards frequently employ QR code technology or NFC (Near Field Communication) to simplify customers’ process of reaching the review page.

Google Review NFC cards, also known as Google Review tap cards, streamline the procedure of submitting reviews for businesses on Google. They enable users to effortlessly and swiftly share their feedback and ratings.

These cards are designed to facilitate the process of collecting reviews for your business. Customers have the option to either touch the Google Review card on their smartphone or scan the QR code displayed on the card. A single review can influence hundreds, if not thousands, of potential customers.

Why businesses should use Google Review cards

Google Review cards are pivotal for businesses because they simplify customer feedback collection. With just a simple scan, they:

Increase the number of reviews.

Boost your online presence.

Gain an understanding of customer contentment.

Provide a competitive edge through modern customer experience enhancements.

How to create a Google Review card?

Creating Google Review NFC tap cards with QR codes involves a few steps:

Step 1: Purchase NFC cards

You may find NFC cards on amazon.com that are compatible with most smartphones. There are numerous NFC card options on the market, so choose one that aligns with your budget and specific requirements. For this application, you’ll need cards that feature writable tags. 

Step 2: Get your Google Review URL

Go to your Google My Business account and copy the Google Review URL.

Step 3: Generate a Google Review QR code

Go to QRCodeChimp, head to solutions, and click Google Review to open the QR Code Generator for Google Review. Fill in your Google Review URL and generate the QR code.

Your Google Review QR code URL is ready for integration into your NFC card. Also, download your Google Review QR code if you plan to print the QR code on the NFC tap card.

Step 4: Integrate Google Review QR code URL with an NFC card

Here are the steps to engage customers and encourage reviews by adding a Google Review QR code with an NFC card.

4.1: Write the Google Review link to the NFC card

This involves entering the URL and then holding the NFC card close to your phone to write the link to the card.

• Install an NFC writing app to encode the NFC cards with your Google Review link. Such apps can be found on most smartphone app stores. Examples include NFC Tools for Android and iPhone.
• Then, open the NFC writing app on your smartphone and follow the app’s instructions to write the link onto the NFC card. 
• Now, go to the QRCodeChimp Dashboard, locate your Google Review QR code, and copy the URL.
• Paste the URL you want the NFC tag to open in the URL field. Then click on OK.

4.2: Test the NFC Card

After writing the link to the NFC card, test it with a smartphone to ensure it works correctly. When the phone is held close to the NFC card, it should automatically prompt you to open a web browser and navigate to your Google Review page.

4.3: Integrate QR Code with NFC card

Print the generated QR code on one side of the NFC card. Why? This is because not all smartphones support NFC, and even those that do might occasionally fail to read it. 

A QR code on your review card ensures that even devices without NFC capabilities can navigate to your review page and leave a review.

Benefits of using Google Review cards

Google Review card is an effective instrument for companies looking to boost their digital visibility and engage more deeply with their customers. Here are its key benefits:

Universal access: QR codes for all smartphones; NFC adds quick tap-and-go convenience.

Ease and speed: Simple QR scanning or NFC tapping leads directly to review pages.

Cost-effective: Affordable way to encourage customer feedback.

Flexible sharing: Distributable both physically and digitally.

Higher engagement: Appeals to a wide range of customer preferences. Also, using Google Review cards means asking for feedback at the right time, which leads to more reviews and better engagement. 

Innovative approach: Shows a commitment to modern technology.

Adaptable: NFC and QR codes can be updated. QR codes can also be easily reshared.

Customer satisfaction: Offers choice, improving the review experience.

Use cases of Google Review cards

Google Review cards are versatile in feedback collection across numerous scenarios:

• Point of sale: Encourage immediate reviews at checkout.
• Product packaging: Facilitate feedback for specific products.
• Service industries: Enable review collection in visible areas within restaurants, hotels, or salons.
• Post-service: Allow service professionals to prompt reviews after in-home services like repairs or cleaning.
• Event feedback: Collect real-time attendee experiences at events or conferences.

These cards boost customer engagement by simplifying the review process and linking directly to the review platform.

How to maximize the effectiveness of your Google Review cards

Ensure optimal visibility through strategic placement

Position QR codes in high-visibility areas, such as next to the billing counter, on tables, or on billing package covers, ensuring customers notice them at the most engaged points in their visit.

Crafting the perfect message

Use encouraging messages such as, “Loved your experience? Let us know by scanning/tapping here! ” This positively frames the request and visually suggests a five-star review.

Incentivizing reviews

Offer a discount on future purchases for leaving a review, e.g., “Review us and enjoy 10% off your next visit!” Ensure any incentive complies with Google’s review policies. Also, provide instant gratification for reviewing, like “Rate us now and claim a free dessert!” Offering an instant reward greatly enhances participation levels.

Additional considerations

Ensure your Google Review cards are visually appealing and reflect your brand’s identity to maintain a professional and cohesive customer experience.

Respond to reviews to show genuine appreciation for feedback. This acknowledges the reviewer’s effort and demonstrates to others that you value customer input, encouraging more reviews.

Also, you can read about some Google Review QR codes: Strategies and Tips.

Conclusion

In summary, Google Review Cards offer a simple and effective way for service-based businesses to collect customer feedback, which is essential for building a stellar online reputation. Creating these cards is a breeze, especially with QRCodeChimp as a QR Code Generator for Google Reviews. 

Why wait to start turning feedback into your stepping stones to success? Start crafting your Google Review Cards now and witness the impact firsthand. Your clients are eager to share their stories; provide them with a simple way to do it!

Frequently asked questions