Two-Way Contact Sharing: Capture Leads with Digital Business Cards

Are you one of the 61% of marketers who find lead generation to be the biggest challenge? Then, you’d be glad to know about capturing contact information without the hassle of extra applications.

First-party data collection is more critical than ever, evolving from cumbersome, manual processes to seamless, real-time interactions.

The shift to digital business cards has been a game-changer, replacing traditional cards and transforming how we collect and manage leads. This shift enables professionals to connect instantly, share dynamic information, and eliminate the inefficiencies of paper cards.

At the forefront of this revolution is QRCodeChimp, offering a simplified and powerful solution for lead collection. By leveraging digital business cards, QRCodeChimp makes lead generation effortless.

This article will guide you through capturing leads with digital business cards, which you can call two-way contact sharing. Let’s simplify and enhance your lead-generation efforts!

What is two-way contact sharing?

Two-way contact sharing via digital business cards enables the sender and recipient to exchange their contact details seamlessly using a single digital card. This method allows for reciprocal information sharing, promoting efficient networking and communication.

How do digital business cards capture leads?

Maximizing the potential of your digital business card starts with understanding how lead collection works. As users interact with your card, it captures their information in real time, allowing you to follow up quickly and ensuring you always have the latest data.

When someone scans the QR code on your digital business card, they are immediately directed to your virtual business card, where they see a form. They can fill out this short form to share their contact details, such as their name, email, and phone number, ensuring a mutual exchange of information.

Then, they see your custom digital business card with all the latest contact information, additional details, and multimedia elements.

Your business card can also include call-to-action (CTA) buttons that open forms, encouraging visitors to take specific actions like signing up for a newsletter, downloading resources, or scheduling meetings. These CTAs are essential for converting visitors into valuable leads.

“With data collection, ‘the sooner the better’ is always the best answer.“

—Marissa Mayer

How to use a digital business card for lead generation

Visit QRCodeChimp’s Digital Business Cards is a robust platform that simplifies creating and managing business cards.

Customize your card with a professional layout, colors, and essential information. Make sure it reflects your brand and is visually appealing.

Go through the following three tabs:

Step 1. Enter your details and add media in ‘Content’

Enter your details like profile, contact information, social links, website, and other links.

Step 2. Enable ‘Collect Contact’

On the ‘Content’ tab, you have an option ‘Collect Contact’.

Enable it by clicking the toggle button.

Your digital business card will include a default form for contact collection. You can edit the form fields to meet your requirements.

Read How to Create Form QR Code to Collect First-Party Data for a step-by-step process and follow the instructions.

Step 3. Customize your cards and digital profiles

Customize your digital profile according to your brand requirements or preferences.

You can add background and change colors, fonts, card styles, and more.

Step 4. Customize your QR code

Here, you can customize your QR code. You can change or edit its shapes, colors, stickers, logo, and more.

Note: You can also enable the ‘Collect Contact’ feature while creating digital business cards in bulk for your entire team.

Step 5. Testing your digital business card

Before sharing your business card, ensure all links and forms function correctly. Test on different devices to guarantee a seamless user experience.

How to manage and view your leads via digital business cards

Managing and viewing your leads effectively is key to maximizing the potential of your digital business card. With QRCodeChimp, you can streamline this process and turn leads into valuable business opportunities.

1. View your collected leads

Step 1. Visit QRCodeChimp and click ‘Dashboard’ in the top right corner.

Step 2. Navigate to the left panel and click ‘Form Data’.

This centralized hub allows you to see all collected leads at a glance.

Step 3. Check the form names and identify your business card. Then, click ‘View Form Responses’.

Here, you can see the data you collected through forms.

If you want to archive any responses, there are two ways:

1. Click the boxes of responses you want to archive and then click ‘Archive selected rows’.

2. Click three dots ‘More Actions’ next to the response you want to archive and click ‘Archive’.

2. Download your collected leads

Exporting leads from QRCodeChimp is simple.

To download your first-party data, click the ‘Export Form Data’ button, and it will be saved on your computer.

You can export your lead data to CRM systems or spreadsheets. This ensures your lead data is always up-to-date and accessible to your sales team.

3. Analyze the lead data

Understanding metrics and insights from your collected leads is crucial. QRCodeChimp provides analytics tools that help you track lead time and QR codes. Use these insights to refine your marketing strategies and improve lead quality.

You can Effectively manage and view your leads through QRCodeChimp to enhance your lead-generation efforts and drive better business outcomes.

Our comprehensive tools and user-friendly interface make turning leads into loyal customers easier than ever.

Benefits of capturing leads with digital business cards

Optimizing networking efforts and lead collection is crucial in today’s business environment. The two-way contact sharing and simplified lead collection system by QRCodeChimp provides numerous advantages:

Instantaneous exchange: Two-way contact sharing allows for instant contact information exchange, eliminating the need for manual input and saving time.
No additional apps required: Users can interact directly with your digital business card via smartphones, simplifying the entire process.
Focus on conversation: Reducing administrative tasks and two-way contact sharing enables you to concentrate on meaningful conversations during interactions rather than worrying about exchanging details.
Faster connections: Digital business cards facilitate quick exchanges, helping you build relationships faster.
Built-in form builder: This includes an integrated form builder that allows you to create custom forms for collecting key information (name, email, phone number, etc.) without technical expertise.
Enhanced follow-ups and increased conversion rates: Having contact information readily available enables more timely follow-ups, improving the chances of converting leads into customers.
Data accuracy: Capturing first-party data reduces errors and improves communication.
Stronger brand identity: The streamlined process presents a professional, organized image, reinforcing your brand’s reliability and efficiency.
User-friendly experience: An intuitive interface guarantees a seamless user experience. Users can easily scan your QR code, fill out forms, and submit their information without hassle, boosting engagement and lead conversions.

Applications of two-way contact sharing

Here are a few applications of two-way contact sharing:

Applications of two-way contact sharing	Examples
Business networking events	Trade shows: Quick exchange of contact information to facilitate follow-ups and partnerships. Industry conferences: Connect with professionals and expand networks efficiently.
Sales and marketing	Customer interactions: Capture potential customer information instantly to improve lead management. Networking events: Gather leads and follow up with potential clients quickly.
Real estate	Open houses: Visitors share contact info, and agents provide property details. Client meetings: Efficiently exchange contact details with potential buyers or sellers.
Job fairs	Candidate-recruiter interactions: Share contact info for potential job opportunities. Alumni networking: Graduates connect with former classmates and employers.
Other examples	Conferences and seminars: Attendees exchange contact info with speakers or participants. Weddings and social events: Guests connect with new acquaintances.

Conclusion

Harnessing the power of lead generation with digital business cards offers numerous benefits.

From simplifying lead collection to seamlessly sharing your entire profile with connections, virtual business cards streamline your business operations and enhance customer engagement. QRCodeChimp provides the perfect platform to create and manage your digital business cards, making the process effortless and efficient.

Implement virtual business cards in your business strategy today to experience these advantages firsthand. They will improve your lead management and boost your networking and marketing efforts.

Start creating your digital business card on QRCodeChimp today and take a significant step towards smarter, more effective lead generation.

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